Growbaby is a company that provides expecting mothers with personalized nutritional plans to support them before, during, and after pregnancy.
This calendar shares the stories of twelve women who completed the program. Each month features a portrait of the mother and child, a story about their experience, and a nutritional tip.
I sought to convey the idea of abundance and growth by using a variety of old naturalist illustrations of fruits, foliage, and flowers. This provided an overall stylistic harmony while still giving each calendar page its own distinctive look.
As a showcase piece for the company, I wanted to make sure it was the kind of calendar people would want to hang on a wall and enjoy day after day.